From Belo Horizonte
to yours.

The story behind the name — and why it matters for your technology strategy.

belo.sh

I'm a technology consultant who believes that great infrastructure is invisible — it should just work, so your team can focus on what they do best.

Originally from Belo Horizonte, Minas Gerais — a city whose name literally means "Beautiful Horizon" — I carry that perspective into every engagement. The name belo.sh takes the first word of my hometown: "beautiful." Looking ahead, seeing clearly, building on solid ground.

After years building and scaling systems for startups and enterprise clients across Brazil and Canada, I realized that most technology problems aren't really technology problems. They're clarity problems. Teams know where they want to go — they just can't see the path.

That's what belo.sh is about. Not selling solutions — helping you see what's ahead, so you can make the right call with confidence.

"In a city named Beautiful Horizon, you learn to look forward."

Two Continents, One Foundation

The Brazil–Canada bridge that shapes how I think about technology.

🇧🇷

Belo Horizonte, MG

Depth — General Mines
Warmth — Brazilian hospitality
Grounding — Serra do Curral

☀️
🇨🇦

Canada

Reliability — Engineering rigor
Clarity — Forward perspective
Foundation — Canadian Shield

🌊
Depth
Going deeper than surface-level to find real value
🌅
Horizon
Seeing clearly what lies ahead on the road
🪨
Stone
Building on foundations that last, no shortcuts

The Road So Far

Key milestones on the journey.

2026

Founded belo.sh

belo.sh — Independent Consultancy

Launched an independent consulting practice helping startups and mid-market companies build infrastructure that scales. Based in Canada, rooted in Minas Gerais.

2023–2025

Senior Platform Engineer

Canadian SaaS Company

Led platform engineering for a high-growth SaaS product. Built CI/CD pipelines, migrated to Kubernetes, reduced infrastructure costs by 40% while improving reliability.

2020–2023

Cloud Infrastructure Architect

Enterprise Consultancy

Designed cloud architectures for enterprise clients across finance and healthcare. Led SOC 2 compliance initiatives and zero-trust network implementations.

2016–2020

DevOps Engineer

Brazilian Tech Startups

Cut my teeth building infrastructure from scratch for fast-moving startups in Belo Horizonte and São Paulo. Learned to do more with less — and why that matters.

What I Believe

Principles that guide every engagement.

🎯

Clarity Over Complexity

The best solution is the one your team understands. I'd rather a simple architecture you can maintain than a clever one you can't.

🤝

Your Team, Not Mine

Every engagement should make your team stronger, not more dependent. Knowledge transfer isn't a line item — it's the whole point.

📐

Measure Twice

I assess before I recommend. No cookie-cutter solutions, no assumptions. The terrain is different for every client.

🗣️

Plain Language

Technology is complex enough. I communicate in terms your business understands — no buzzwords, no jargon walls.

Ship Early, Iterate

Perfect is the enemy of production. I believe in getting something working, then making it better. Momentum matters.

🌍

Global Perspective

Working across Brazil and Canada taught me that the best ideas come from bridging cultures, tools, and perspectives.

Ready to see what's ahead?

Let's have a conversation about where you're headed. No pitch, no pressure — just clarity.

Book a free call → View services